CES has lengthy felt like a full-on auto present, however the car-centric vitality appears considerably muted at CES 2026. Positive, the Afeela electric vehicle from the Sony-Honda joint venture is returning to the present ground, however with the Trump administration yanking most EV incentives from the market, the business is not providing a full-court press of latest automobiles in Las Vegas this 12 months. That stated, there isn’t any scarcity of in-cabin automobile tech on show, together with Hyundai’s Holographic Windshield Display.
Certainly, the corporate’s Mobis subsidiary will current “greater than 30 mobility convergence applied sciences” throughout CES. And we’ll additionally get to see Hyundai’s AI Robotics Strategy, which is able to showcase its new Atlas robotic contemporary out of the lab.
The way to watch Hyundai’s presentation at CES 2026
Hyundai’s presentation takes place on January 5 at 4PM ET, and you’ll livestream it on both its HyundaiUSA YouTube channel or its global YouTube channel. We’ll embed the stream right here as soon as it is obtainable.
What to anticipate
As talked about above, Hyundai can have its Holographic Windshield Show for viewing. It is primarily a next-gen heads-up show that initiatives key information from the automobile’s sprint on the windshield for much less distraction, and with out obstructing the motive force’s view. It is a vertically expandable 18.1-inch massive show, and passengers may even watch movies with out being seen to the motive force.
Hyundai Mobis collaborated with German optics specialist Zeiss to develop the “world’s first system to make the most of holographic movie to rework all the entrance windshield into an ultra-large show floor.” It says it’s going to start mass manufacturing in 2029, so do not anticipate to see this available on the market anytime quickly.
Past automotive, although, we’ll additionally get a first-ever have a look at the corporate’s new Atlas robotic. Within the teaser picture proven within the press launch, Atlas appears to be like relatively dog-like, which is smart once you do not forget that Boston Dynamics was purchased by the Korean multinational again in 2020.
“This next-generation Atlas represents a tangible step towards the commercialization of AI Robotics, highlighting the Group’s dedication to constructing protected and adaptable robotic co-workers,” the corporate stated in the identical press launch.
Hyundai stated it’s going to additionally focus on its different tech areas, together with electronics and chassis system security, in addition to an AR head-up show, low-power show options and EV drive methods.
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